PICO Portalanswers from OpenAlex
Service and Product Innovation
TopicLeading institutions, researchers & key papers
Service and Product Innovation is a topic indexed in PICO Portal from OpenAlex.
What is known about Service and Product Innovation?
PICO Portalrecord summary
This cluster of papers explores the evolution and application of service-dominant logic in marketing science, focusing on co-creation, value creation, service innovation, product-service systems, customer participation, servitization, service science, customer experience, and marketing strategy.
How many works does Service and Product Innovation have?
PICO Portalindexed works
Service and Product Innovation has 44,987 works in the PICO Portal index. The count is the OpenAlex total, not the number of papers listed on this page.
How many citations does Service and Product Innovation have?
PICO Portalcitation count
Service and Product Innovation has 617,368 citations in the OpenAlex counts PICO Portal stores.
What is the OpenAlex record for Service and Product Innovation?
PICO Portalopenalex
The OpenAlex for Service and Product Innovation is on the source record.
Who are the most-cited researchers behind Service and Product Innovation?
PICO Portaltop researchers by citations
1
Richard P. Bagozzi · Consumer Behavior in Brand Consumption and Identification
515 works146,762 citationsWhere is Service and Product Innovation research published, and who funds it?
PICO Portalvenues & funding sources
TOP JOURNALS
No journal data available yet.
TOP FUNDERS
National Science Foundation—
NIH—
Wellcome Trust—
European Research Council—
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