Skip to content
On this page:OverviewPublicationsResearchersKey papersJournalsOpen accessInstitutions
PICO Portalanswers from OpenAlex

Media, Gender, and Advertising

TopicLeading institutions, researchers & key papers

Media, Gender, and Advertising is a topic indexed in PICO Portal from OpenAlex.

What is known about Media, Gender, and Advertising?

PICO Portalrecord summary

This cluster of papers explores the portrayal of gender roles, stereotypes, and representations in advertising and media, with a focus on the impact of femvertising, Disney princesses, and television commercials. It delves into content analysis of gender portrayal across different cultures and time periods, examining the influence of media on social identity and cultural perspectives.

How many works does Media, Gender, and Advertising have?

PICO Portalindexed works

Media, Gender, and Advertising has 29 works in the PICO Portal index. The count is the OpenAlex total, not the number of papers listed on this page.

What is the OpenAlex record for Media, Gender, and Advertising?

PICO Portalopenalex

The OpenAlex for Media, Gender, and Advertising is on the source record.

What are the most-cited papers on Media, Gender, and Advertising?

PICO Portalmost cited works
Investigating Hegemonic Masculinity: Portrayals of Masculinity in Men’s Lifestyle Magazines
Rosemary Ricciardelli, Kimberley A. Clow, Philip White
Sex Roles. 2010290 Citations
A Hobby for Mrs. Arbuckle
Gwenda Smyth, Ann James
19890 Citations

Where is Media, Gender, and Advertising research published, and who funds it?

PICO Portalvenues & funding sources

TOP FUNDERS

National Science Foundation—
NIH—
Wellcome Trust—
European Research Council—
Funder breakdown is a member featureSign up free to unlock

How much of the research on Media, Gender, and Advertising is open access?

PICO Portalopen access share
0%OPEN ACCESS
Gold
0%
Green
0%
Hybrid
0%
Bronze
0%
Closed
100%

Related on PICO Portal

470M+ articles · 14-day free trial