Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media

Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media is a paper indexed in PICO Portal from OpenAlex.

How many citations does Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media have?

Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media has 334 citations in the OpenAlex counts PICO Portal stores.

When was Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media published?

Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media has 2019 year in the PICO Portal index.

What is the open-access status of Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media?

Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media has green oa status in the PICO Portal index.

What is the DOI of Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media?

The DOI for Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media is on the source record.

What is the OpenAlex record for Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media?

The OpenAlex for Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media is on the source record.