# Factors affecting the adoption of fashion mobile shopping applications

**Type:** Papers  
**Canonical URL:** https://picoportal.org/library/papers/factors-affecting-the-adoption-of-fashion-mobile-shopping-applications/

## Facts

| Field | Value |
| --- | --- |
| Author Names | Manjari Soni,Kokil Jain,Bhawna Kumar |
| Citations | 56 |
| DOI | 10.1080/20932685.2019.1649165 |
| Fields | Business, Management and Accounting,Decision Sciences,Social Sciences |
| Open Access | false |
| OA Status | closed |
| OpenAlex ID | https://openalex.org/W2971198601 |
| Type | article |
| Year | 2019 |

## Paper authors

- [Kokil Jain](https://picoportal.org/library/researchers/kokil-jain/)

## Paper journal

- [Journal of Global Fashion Marketing](https://picoportal.org/library/journals/journal-of-global-fashion-marketing/)

## Paper primary topic

- [Technology Adoption and User Behaviour](https://picoportal.org/library/topics/technology-adoption-and-user-behaviour-2/)

## Paper topics

- [Technology Adoption and User Behaviour](https://picoportal.org/library/topics/technology-adoption-and-user-behaviour-2/)
- [Digital Marketing and Social Media](https://picoportal.org/library/topics/digital-marketing-and-social-media/)
- [Consumer Retail Behavior Studies](https://picoportal.org/library/topics/consumer-retail-behavior-studies/)

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Source: PICO Portal — public research metadata, principally OpenAlex. See https://picoportal.org/library/sources/ for provenance and https://picoportal.org/library/methodology/ for what these figures mean.